Running a small business means wearing many hats. Between managing operations, serving customers, and staying profitable, marketing often takes a back seat. Yet consistent, strategic marketing is what helps small businesses stand out, attract new customers, and grow sustainably.
That’s where I can help. Hi, I’m Laura, a Cleveland-based marketing and communications consultant with more than two decades of experience driving growth, building brands and leading strategic initiatives. After years of leading enterprise-level marketing initiatives, I now partner with small businesses to provide affordable, customized marketing solutions that drive awareness, attract customers, and increase revenue.
Whether you need help enhancing your website, building a digital marketing strategy, or improving your social media presence, I’ll create a customized plan that aligns with your goals and budget.
When to Hire a Marketing Consultant
Fill a skill or staffing gap.
If you don’t have an in-house marketing team, or your team needs additional expertise, a marketing consultant can help you assess your current marketing performance, identify opportunities, and offer solutions that improve efficiency and results.
Build a marketing plan that gets real results.
A marketing consultant uses market research and competitive analysis to create cost-effective marketing plans that attract new leads, build customer loyalty, and convert engagement into measurable growth.
Enhance your digital presence.
Your website is your digital front door. A marketing consultant helps optimize it for search (SEO), improve user experience, and integrate social media, email, and content marketing strategies to boost visibility and credibility.
Why Work with Me
I take a collaborative, data-driven approach that helps small businesses do more with less. My focus is on affordable, measurable, and sustainable marketing solutions that help you reach the right audience and achieve consistent growth.
Together, we’ll design a marketing plan that fits your goals, your brand, and your budget—so you can focus on running your business while your marketing works harder for you.
Services I Provide
Strategy
- Marketing and brand strategy development
- Market research and competitive assessment
- Brand positioning and messaging frameworks
- Marketing audits and performance optimization
Marketing Execution
- Website and SEO optimization
- Multichannel campaigns (digital, print, social, email)
- Paid search and paid social advertising
- Email marketing
- Content creation (blogs, newsletters, video, brochures, collateral)
- Event and grand opening marketing
- Client retention and reactivation programs
Let’s Grow Your Business
Ready to become my next success story? Join the group of satisfied small business owners who trusted me to help their business flourish.